Allianz wanted to announce the Allianz Private Pension System, which was prepared specially for those who continue to stay in the private pension system, with a digital film campaign. We started by preparing a hero film about the social media usage habits of the target audience.
After the main film, we continued to announce the additional benefits of the system with 15-second contents. YouTube videos pre-roll and Instagram stories We made the videos available on YouTube pre-roll and Instagram stories with smart media targeting.
